Promoting the Fiction Collection
The three ways to best promote my library's fiction collection would be social media, displays, and newsletters. We'd use social media platforms such as Facebook and Instagram as a marking tool. Staff will put up videos and posts in which we will enthusiastically describe what the "pick of the week" is and maybe some of the newer titles around the genre. These posts can be shared multiple times. Patrons would share with their friends and family, and they'd do the same. Word of mouth is sometimes the best way to go. Displays would be the next choice. Patrons enjoy face out displays of books with interesting, eye-catching covers. Once drawn into the fiction area, they can wander the stacks freely. We'd also use our monthly newsletter. Each edition would contain a small article featuring a different staff member each month. The article would reveal a bit about that staff member, along with a book recommendation.