Promoting the Fiction Collection

 The three ways to best promote my library's fiction collection would be social media, displays, and newsletters. 

We'd use social media platforms such as Facebook and Instagram as a marking tool. Staff will put up videos and posts in which we will enthusiastically describe what the "pick of the week" is and maybe some of the newer titles around the genre. These posts can be shared multiple times. Patrons would share with their friends and family, and they'd do the same. Word of mouth is sometimes the best way to go. 

Displays would be the next choice. Patrons enjoy face out displays of books with interesting, eye-catching covers. Once drawn into the fiction area, they can wander the stacks freely. 

We'd also use our monthly newsletter. Each edition would contain a small article featuring a different staff member each month. The article would reveal a bit about that staff member, along with a book recommendation.  

Comments

  1. Hanna MarshallApril 21, 2024 at 6:03 PM

    Savannah, I really like the idea of using the monthly newsletter to promote the library's fiction collection. This would allow the chance to provide more details surrounding the recommendation. I also like the idea of including information about the staff member who gave the recommendation. This makes it more personal and a fun way for patrons to get to know their librarians!

    ReplyDelete
  2. TarynApril 21, 2024 at 7:44 PM

    I like the idea of pushing out "book of the week" online. It would give people something to look forward to and give them something to read that others might be interested in. It would also help to include some books that are more obscure to give them some love in the library.

    ReplyDelete
  3. AnnalieseApril 22, 2024 at 4:20 PM

    Oh wow, I love the newsletter idea! It really has a two-fold effect: patrons have a new book recommendation, and they get to know the librarians at their local library. What a great way to create a sense of community!

    ReplyDelete
  4. LorraineApril 23, 2024 at 9:00 AM

    I like the FB book of the week post and newsletter idea. I'm sure our members would like them and I think it's doable.

    ReplyDelete
  5. Erin CataldiApril 26, 2024 at 9:09 AM

    Excellent ideas!

    ReplyDelete

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